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Why You Need To Be More Vulnerable

Posted on by admin in Branding

vulnerable in business

A few weeks ago, I went FB Live for the first time—and it was scary! Like, the kind of scary that turns your stomach into knots and makes you sweat a little more than you’d like to admit.

The discomfort of vulnerability seems to be my mantra lately as we broach the finish line of our Brave Masters rebrand. And, while there have certainly been times I’ve wanted to hide under the covers at the thought of how it’s all being perceived, I’m quickly learning to embrace it. Why?

Being vulnerable is also a sign that you’re being BRAVE.

That word—BRAVE—is the core of my business being and the everything I do in my business. It’s what I stand for. But, being a BRAVE MASTER doesn’t mean never being scared or feeling insecure. I’m scared so much of the time, but being brave is all about what you choose to do in the face of those feelings.

And, when you stretch yourself, you discover results that just aren’t accessible when you stay small and safe. Taking the action expanded my reach and allowed me to connect on a whole new level.

Was I nervous when I committed to going live on Facebook? Yup. Was I insecure when I shared the new BRAVE MASTERS name? You bet.

Here’s a sampling of thoughts that rolled around in my head before each:

● What will they think?
● Is this the right move?
● What if they don’t like it?
● What if they don’t like me?
● What if I totally bomb?
● Maybe I don’t really need to do this.

And then I did it anyway.

Some of the insecurity even cropped up after, but once I did it, I chose to celebrate that victory and move on to the next one. You have to be responsible for which thoughts and feelings you choose to indulge.

I’m quickly discovering that there’s so much growth to be had—both personally and in business—when you stretch yourself. Being vulnerable makes you relatable. It humanizes you.

In my vulnerability others feel safe.

I want you to know I really get it and go through it, just like you. Everyone you see out there experiences some aspect of vulnerability when they put themselves out there. The difference is that they do it anyway.

I’m sure I’ll continue to encounter the discomfort of vulnerability as I reveal the big BRAVE MASTERS rebrand in the coming weeks and months, but you can bet your booty I won’t be letting it stop me!

With no risk, there’s no reward. So get yourself out there!

What’s the BRAVE MASTER commitment you’re making? What bold step beyond your comfort zone are you taking? Declaring it makes it real, so let’s hear it! Share with me now in the comments so we can support you in your moment of vulnerability—and the victory that follows!

Then head over to the BRAVE MASTERS Facebook page to check out some of those previously posted live videos—and let me know what you really think!!!

 

 

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